Wednesday, March 25, 2009

Chili Poster

This is my Chili Cookoff poster done in Illustrator and InDesign. I designed the pepper in Illustrator and placed into and InDesign document to which I created the rest in. We created thumbnail marker comps, then created a full size marker comp, and finally ended up with this. I changed some things from the original, the 'proceeds' text, as well as the leading of the title, and some line weight on the pepper.

1 comment:

  1. Stroke the top portion of the stem to the same line weight as the rest of the pepper. Tighten up the leading in the main headline more. Drop the point size by 2 or 4 points of the "proceeds" tag line and set it in bold face. Then see how it looks.